Tips for Getting More Twitter Followers | SMMSUMO

Be a Follower

One of the easiest ways to increase your small business’ Twitter following is to follow other users. Start by following your existing business contacts or any professional associations with which you’re affiliated. Get involved in conversations on topics relevant to your business or market. Retweet interesting comments or links and ask other users to return the favor.


Link Your Accounts

If you already have a Facebook or LinkedIn account for your business, linking your Twitter account is an easy way to generate new followers. Add your Twitter @name to your email signature, business cards, business letterhead, catalogs and receipts. If you have a company website or blog, include an easily accessible link to your Twitter feed.


Make It Count

With Twitter, you only have a limited amount of space to get your message which means you should only be posting quality content. For example, if you have a small-business blog, post a blurb about it with a link back to the article. Start a conversation by asking your followers a question or offering expert advice related to your business.


Make Recommendations

Use your Twitter feed to make recommendations to your followers about other individuals or businesses in your field. Tweeting your praise for another company or business professional may cause them to take notice of your own small business. This can help you to not only increase your following but expand your professional network.


Offer Promotions

Build your following by regularly offering sales, discounts or other promotions. For example, offer a promotional code customers can use to purchase merchandise through your business website. Use your Twitter feed to advertise upcoming sales or keep customers updated on new products and services.

 

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