The Definitive Guide To Grow Your Instagram likes | SMMSUMO
1) Post Regularly
Perhaps nothing makes a follower base lose interest in a social media account quicker than sporadic or a low number of posts, and Instagram is no exception.
We’re not saying that you have to share something every day, but having some level of consistency with the frequency of your posts has proven to keep your followers engaged and in turn lead to more likes in the long run. If you’re leaving for vacation and don’t want to be bothered logging in for a while, schedule posts in advance using a tool like Hootsuite so that your account remains active.
2) Use Hashtags the Right Way
Hashtags are one of the most powerful tools when it comes to organically increasing your Instagram audience, and in turn the number of likes you receive. Unfortunately they are also the most misused, leading to posts not always getting the views they might deserve.
You should only include popular or trending hashtags if they are applicable to the particular post. This also applies to hashtags that might not be so well known but make sense for the caption in question.
Adding hashtags that have nothing to do with your post just because they might get you some extra traffic is a big no-no, and you’ll be looked upon as a spammer by anyone who stumbles upon your post.
Another bad habit is stacking all of your hashtags at the end of your caption, which ironically is what most users tend to do. This isn’t necessary, as you can spread them out throughout the text so that they stand out more and are easily readable. If you absolutely must place them all at the end, try separating them by creative spacing or punctuation.
3) Using the ‘Add Location’ Feature
Instagram provides the option to include a location tag with each of your posts, noting to viewers where the photo was taken or where you happen to be. This increases the likelihood of your post getting viewed (and therefore liked) by users other than your followers, as many people utilize IG’s search by location functionality. Simply choose the Add Location option, select the correct value and post.
4) Follow Others and Like Their Photos
Just as you’ll want to interact with your follower base to secure more likes, following others and liking their content is also key. While you shouldn’t automatically expect the same treatment back from these other users, reciprocation of likes is often a common way to grow your numbers. While the IG platform can certainly seem a bit self-involved, it’s always key to remember that it isn’t all about you.
5) Utilizing Instagram Stories
Since its inception in the summer of 2016, the booming popularity of Instagram Stories has surprised even some folks within the company itself. While Stories disappear after 24 hours and you can’t technically like them, they do offer another way to express yourself through IG and therefore provide the ability to gain more interest in your profile. The trickle-down effect of this is typically more likes on your photos and videos.
6) Post Quality Photos
It doesn’t take much effort to share any old picture on Instagram, but low-quality photos will not garner much interest and therefore not lead to many likes. If you want to increase your likes you should post mostly high-resolution, eye-catching images.
7) Paid Promotion
This tip will cost you more than just time, but if used correctly its overall effectiveness may be worth the hit to your wallet. The Instagram Ads program allows you to pay for promoted posts, reaching segments of the IG population not always possible via free methods and all but ensuring an increase in both your follower base and subsequent likes.
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