Best Ways to Get More Twitter Followers for Your Business
1. Get More Twitter Followers by Crafting an IRRESISTIBLE Bio
In addition to your avatar and background image – the first thing people notice when they look at your profile is your bio.
It needs to stand out and help people really understand at a glance who you are. You want them to immediately WANT to connect with you.
Remember – your bio allows for 160 characters. You have a lot of space there, so use it and use it right!
Here are 7 helpful tips for writing a great bio:
- Use keywords to attract your desired audience.
- Embrace the space – the bio is your 160-character elevator speech!
- Tell us what you do or believe in – vanilla is popular only in ice cream.
- Include the name of your company (and link the website).
- Avoid meaningless buzzwords – I mean, what’s a “lean entrepreneur” anyway?
- Add social proof – don’t be afraid to mention honors, positions and achievements
- Use humor (if you don’t have any, borrow some)
2. Get More Twitter Followers by Telling Your Story!
Great social media storytelling has become an art form.
Storytelling is a genius way to attract people by sharing details about your business that they might not find out if they didn’t follow your tweets.
It’s a way to connect with people on a deeper level by humanizing your business.
Want to learn more about how you can become a better social media storyteller?
So many people have asked, “How can you fit anything meaningful in a 140 characters?”
Well, anyone who’s a Twitter addict will probably roll their eyes, say, “What are you talking about? How can you not fit something meaningful in 140 characters?”
The key is to be personal – let people see the real you.
Don’t worry about being super stiff and “Oh, I have to be all business” or “Am I going to say the wrong thing?”
Just be honest!
Pretend you’re talking to people who are coming over to your house for a dinner party. Let your Twitter followers see that side of your personality.
And over time as you tell your story – people will remember it and relate to it.
That’s where the meaningful relationships come from on Twitter.
Of course, it’s up to you how much you want to share – everyone has a different comfort level.
3. Get More Twitter Followers by Strategically Using Twitter Lists
I think this is one of the most underused features on Twitter – a lot of people don’t realize how to use them.
Twitter lists are where you can manage all of those relationships you’re building. They help you keep track of the important conversations.
One of the most common ways to use Twitter lists is to filter tweets.
For example, if you’re following 5,000 people but there are only 300 of those people that you want to make sure you don’t miss their tweets – you can set that up on a list.
Another great use is to organize and categorize Twitter accounts you follow – put them in a list! For example, a special group in your community: “Favorite Bloggers” or “Digital Influencers.”
Twitter lists are a great way to get laser-focused on those people that you really want to go deeper with – those people you want to build a relationship with. Begin this process by keeping up-to-date with their tweets and their relevant conversations surrounding your niche.
Post Planner CMO, Rebekah Radice, suggested another great use for Twitter lists. She uses them to keep up with all her new contacts from conferences and events.
4. Get More Twitter Followers by Being More Visible… TWEET MORE!
That’s right.
Whatever you’re doing now, step it up.
People always ask, “How much and how often should I be tweeting?”
The answer to that depends on your Twitter goals.
- Why are you on Twitter in the first place?
- What are your strategies?
- What are you there to accomplish?
- How many followers do you have? How many followers do you want?
There are lots of things to consider.
The quantity of your tweets matters – but quality always trumps quantity.
We recommend that you tweet as often as you can while still being able to send out high quality info and engage with your followers (to build those important relationships).
You want to build a community – not just set your account on auto-pilot.
If you spend an hour or 2 curating content to post throughout the week and then schedule it, that leaves you more time to engage with your followers on a daily basis.
Don’t forget to plan time for that engagement each day. Make a commitment. Put it in your calendar.
5. Get More Twitter Followers by Scheduling Your Tweets (Do this PRONTO!)
It’s important to note that scheduling and automating tweets are 2 completely different things.
Automation is when you just put everything on autopilot, whereas scheduling and queuing up your content is strategic.
For example, you’re going out and you’re finding content that is relevant to your followers, and you are scheduling that content.
When you schedule your tweets – you’re consistent across Twitter, regardless of what time of the day it is. You free yourself up so you’re not constantly on the hunt for great content.
You can come onto Twitter and engage for a few minutes instead of feeling like you’ve got to be sitting on Twitter 24//7.
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