Surprising Ways To Be More Popular On Facebook
1. Ask Compelling Questions
Does anyone know why picture framing is so expensive? What’s the movie every dad should watch with his son? Who’s the greatest athlete of all time and why? People like feeling smart by weighing in with good answers. Questions are a quick way to rack up comment mileage.
2. Pace Your Posts
Don’t clog other people’s feeds. If I post too much — twice a day is my limit — I notice a downturn in LSCs. Space your posts so they’re coming every three or four days. That’s enough so people know you’re in the community but not so much that you’re annoying. Occasionally, I’ll go a couple weeks without posting. When I’m back — usually with a worthy photo or link — the Facebook love goes through the roof.
3. Pose With A Celebrity
It’s stupid but it’s true. Get a photo of yourself alongside George Clooney or even Pauly Shore and you’re good for a quick 50 likes. Same goes for you next to some famous location. You “holding up” the Eiffel Tower or kicking it on The Great Wall — that’s comment rocket fuel right there.
4. Juice Your Photos
I tend to sweeten photos (on Instagram, in iPhoto or with Facebook’s photo adjust options) before uploading to Facebook. That giant chili dog you’re about to eat will just look better (and get more LSCs) if you’ve blurred and antiqued it in all the right ways first.
5. Be Different
During major events (a big news story, sporting event or the season finale of Downton Abbey, let’s say) posts tend to sound alike. Don’t be just another nattering voice on my feed. Give me a link to a cool 70s video or a link to some new app that’s truly rocking your world or maybe a photo of your cat in a tiny bunny costume. Hmm. Then again, scratch that. We don’t need more stinking cats on Facebook.
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