How to Get More Followers on Facebook
1. Turn Post Likes Into Page Likes
Have you ever had someone “like” one of your brand’s posts on Facebook, but they aren’t a fan of your page? One way to get followers fast is to convert those post likes into page likes. This is easier than you think. Pick a post with a lot of engagement and click on the “and xx others like this.” You’ll see a list of everyone who liked the update, and you can invite them to like the page from there.
2. Get Existing Users to Mention Their Friends
If you share a post about, say, Best Friend’s Day, you’re inviting people to share your post, and mention their friends while they’re at it. We’re back to posting engaging content. If you post content people want to see and share, you get more followers. Holidays, news events, trends, and popular culture information like celebrity birthdays can get you a lot of traction in shares and likes, and you can parlay that into more page likes with the tip above.
3. Publish With Emotional Appeal
People love to share holiday posts. Especially when your post encourages them to give back to the community, to share for greater rewards, or to remind them what’s really important during the holidays. Interactive posts are also good for encouraging participation and community.
The Best Friend’s day post below encourages users to tag their friends. That increases engagement and, ultimately, can increase page likes.
4. Share Regularly
This holds true for any social channel. When you’re trying to figure out how to get lots of followers, figure out what your current followers are like, and create content that appeals to them. It’s that simple. Post this content regularly. Use Facebook Insights to find out when your audience is online so you know when to post. And, to attract new people and engage your current audience, post great content.
