Facebook has likes as an action for a whole lot of different scenarios. On the site, you can like a post, or you can like a page. You can even add other emotions now, like Wow or Sad – a…
1. Target a combination of user interests Instead of targeting anyone who has any of the interests you noted in your campaign, you can now specifically target those users that have all interests listed (i.e., apply an AND logic instead…
1. Create Awesome Content This is the first and foremost thing you should think about. Awesome and compelling content that talks directly to your customers, fans, and audience is the best thing you can do. But it does require a…