Best Ways To Increase Soundcloud Plays
1. Get Social:
Being a part of all the major social media platforms is essential. Soundcloud have social tools for you to easily connect to your existing social accounts like Facebook and Google +. Also, don’t be afraid to experiment with other social media: Twitter, Tumblr, your own website if you have one. Simply put, once you’ve got a new track, get it out there, get people jacked.
2. Tag the mood and genre of your audio
Every piece of audio has a mood tied to it. Be sure that you show it in the tags. Furthermore, the algorithm that SoundCloud uses is very specific and prioritizes recommendations for its users. If your tags are correct, you’ll be much more discoverable.
Additionally, by choosing the main genre of your track, you should subsequently add a few relevant sub-genres and moods that describe your audio. “It’s better to add a handful of relevant tags rather than go crazy and add as many as you can,” states the blog post. Basically, quality over quantity. This proves true in more situations than just SoundCloud tags.
Incidentally, Spotify uses a similar discoverability algorithm with moods, a feature they added back in 2013.
3. Play Out
If you’re a performer and making music is your life, getting in front of a room full of people should be who’ve all paid to listen to your music should be your #1 goal. And it really should be. Playing out is the most important aspect of recording and gaining new fans, because not only do people get to hear you live, but you also have the chance to interact face-to-face both before and after your set. It’s your chance to have fun and sell yourself and your music. Along with having some drinks and conversation, maybe invest a little money on some business cards with the QR Code to your latest track printed out on a business card so new fans either have it for later, or so they can scan it into their phones right then and there.
4. Collaboration
Yet another benefit to listening, commenting, and reposting other artists tracks on Soundcloud , the potential of networking and creating artistic opportunity with other artists. Through discovering new music and artists you could very well be developing connections that could lead to working with more experienced performers who’ve developed a larger or different audience than your own. Collaborating on a few tracks with another artist may be a way of taking yourself to the next level.
5. Create an Email Newsletter
So you’ve been collecting data from social media, your website or blog, from gigs, from family and friends, and now it’s time to put that data to use. Email marketing is perhaps one of the most effective means of communicating with your fans, it also happens to be one of the easiest.
6. Get Into the Data
If you want to target people in a certain area, you go to that area and look around. When you’re online, this gets much more complicated – and that’s where analytics and data come in.
The easiest way to get data on SoundCloud is to go Pro. SoundCloud places upload restrictions on free accounts, and doesn’t let artists access any data. That changes with Pro, as you get more upload time as well as usage and traffic data. If you can afford the $7 or $15 price, this is one of the easiest ways to gather listener data.
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