1. Tweet at the right time
Casting your tweets at the right time is perhaps the most important factor of all. After all, there is no point pushing out tweets when none of your followers are tuned in, right? According to Dan Zarrella’s The Science of Retweets, 2 p.m. to 6 p.m. EST is the best time to ask for a retweet.
But wait! There is no one-size-fits–all solution for this. Your followers may not be living in the same time zone as Zarrella’s study samples. That’s when Tweriod comes in handy.
2. Tweet links
One of the main reasons why people tune into Twitter is because they are looking for news updates or help in something.
Multiple studies have shown that news updates and instructional posts are two types of content people retweet the most. In other words, a tweet referring to an online resource or news updates has a higher chance to be retweeted.
It’s no surprise to see that in Microsoft Research’s Conversational Aspects of Retweeting on Twitter, 52% of the retweet samples contain a URL.
3. Send out retweets more often than you promote your own tweets
Known fact: People who send out more retweets tend to receive more retweets.
Like everything in life, what goes around comes around. Chris Brogan practices a 15:1 ratio when it comes to retweets — for every self-promotional tweet, he will help promote at least 15 tweets for his followers.
4. Avoid idle chit-chat or tweets about daily activities
Here are the 20 least retweetable words according to Dan Zarrella’s report:
Notice any trend here? Most (if not all) of these words are common-use words for conversations or to describe mundane activities.
Tweets using these words are simply a big turn off for retweets — c’mon, no one is interested in a tweet about your bedding time or what you are listening to on Sound Cloud — unless of course, you are Justin Bieber.
5. Use retweetable words
Dan Zarella’s study on over 30 millions retweets shows that the 20 most retweeted words are (in descending order):
If you are trying to get more retweets, consider using these favorable words/phrases more often.
On top of the list, Dan also provides a great tool named The Most Retweetable Words Finder — a free tool that helps analyze your specific topic and show you the top 20 tweetable words.
For example, when I type in “SEO,” the tool returned these words:
#digg, #apple, #canon, #kaskus, #photography, #instagram, #bogor, #news, #garut, #lintasinfo, #nikon, #ios, #wikimotive, #campaign, #google, #well, #line, #drop, #fix, #mistakes.
6. Leave room for retweets
How often do you cancel a retweet just because you can’t add in your comment into the retweet message? Well, I bet it’s a lot.
Personally, I tend to add in a short opinion in my retweets, something like “Good read” or “Solid article.” If you are using all 140 characters in your tweet, your followers will need to edit your tweets before they can add in theirs and retweet.
And, that’s not cool.
People are lazy. Tweets that need extensive editing work simply get fewer retweets. Ideally, you should limit your tweets to between 80 – 110 characters.
7. Share Your Post
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